Dramaturgy · 22. March 2024

Choosing the right format for business events - in-person, online, or hybrid - is not easy, but my checklist might provide helpful decision questions. A dramaturgical approach can help to craft compelling experiences, by focusing on the purpose, content, and communication. Along a proven framework, this post explores methods to amplify the strengths and mitigate the limitations of each format, ensuring an engaging participant journey.